RAPALA RIPPIN' RAP 07 2-3/4IN - HELSINKI SHAD

The Rapala Rippin' Rap 07 is a hard-hitting lipless crankbait built for anglers who want maximum vibration, loud sound, and long-distance casting power. Designed with a tall, slim body and a BB rattle chamber, this lure creates an intense vibrating action and high-pitched rattling sound that instantly attracts predatory fish— even in deep, murky, or low-visibility waters.

Perfect for targeting largemouth bass, smallmouth bass, pike, walleye, and other aggressive predators, the Rippin' Rap 07 is deadly across all seasons. Whether you’re casting across flats, ripping it over weeds, vertical jigging, or using a lift-and-drop technique, this lure consistently triggers reaction strikes with its fluttering fall and tight vibration.

Features

Aggressive Rattle System
Loud BB internal chamber produces strong, fish-calling rattles.

Hard-Tight Vibration
Tall, thin body delivers intense vibration even at slow speeds, imitating a distressed baitfish.

Fluttering Fall Action
On the drop, the lure shimmies like a wounded or dying baitfish—perfect for triggering ambush strikes.

Sinking, Lipless Crankbait
Fast-sinking design allows long casts and precise depth control.

Lifelike Finish
Textured scales, premium paint, and 3D holographic eyes enhance realism.

Premium VMC® Hooks
Equipped with two ultra-sharp VMC black nickel treble hooks for strong hook-ups.

Versatile Techniques
Excels in:

Straight retrieve

Lift-and-drop

Yo-yo retrieve

Vertical jigging

Details

Length: 2.75 inches (7 cm)

Weight: 7/8 oz (24 g)

Action: Sinking with hard vibration + fluttering drop

Hooks: Two VMC® treble hooks

Sound: Loud BB rattle

Target Species:

Bass (Large & Smallmouth)

Walleye

Pike

Trout

Perch

Other predatory freshwater fish

Color Options: Available in natural forage colors and bright attraction colors depending on water clarity.